Achieving 30×30: Percentages Matter, We’re All in This Together, and What You Do to Help Counts Big-time

The “Kunming-Montreal Global Biodiversity Framework” (GBF), approved by the 15th Conference of Parties to the UN Convention on Biological Diversity clearly states the goal of protecting, conserving, and restoring 30% of Earth’s lands and waters by 2030.

Rules of Thumb, 30×30, and the Laws of Nature

The answer is that to avert the worst effects of climate change, tamp down on pollution, and avoid ecological destruction and the sixth extinction, everything—ethics, economics, business practices, basically the whole of modern industrial society, needs to change, to be conducted along different lines, and fast.