Why chefs matter to farmers
It’s Tuesday at the Ferry Plaza Farmers Market and sales have been slow, but Poli Yerena of Yerena Farms is content with his business for the day. He stands amid waist-high stacks of organic berries that are all sold and accounted for, purchased by local chefs. “At least every week I have a new chef coming to buy strawberries, raspberries, and blackberries, so I am happy,” he says. “Over the last eight years, we’ve been supplying to chefs. We know each other and there’s a good relationship.”


