Pop quiz! A friend of yours has just had an unfortunate chainsaw accident and cut a femoral artery: do you (a) make a tourniquet with your t-shirt, or (b) stick a Band-Aid on the wound? If you picked (b), congratulations! You’ve followed the instruction manual for humanity’s pathetic response to climate change. In this final episode of season 1, Asher, Rob, and Jason consider the psychology behind both inaction and effective action in these times of crisis. And for the very practical-minded, they also cover when to prescribe tobacco poultices and whiskey shots — good fun for the whole family.
Milton Friedman’s quote from the preface to his book, Capitalism and Freedom (1962): “Only a crisis – actual or perceived – produces real change. When that crisis occurs, the actions that are taken depend on the ideas that are lying around. That, I believe, is our basic function: to develop alternatives to existing policies, to keep them alive and available until the politically impossible becomes the politically inevitable.”
Asher became the Executive Director of Post Carbon Institute in October 2008, after having served as the manager of our former Relocalization Network program. He’s worked in the nonprofit sector since 1996 in various capacities. Prior to joining Post Carbon Institute, Asher founded Climate Changers, an organization that inspires people to reduce their impact on the climate by focusing on simple and achievable actions anyone can take.
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By moving from seeing nature as something we – a distinct group causing harm – need to protect, to understanding it as a system we are actively involved in, battling climate change becomes less a concept of preservation and more a question of how we can help to shape a world that allows many beings to thrive.
Human communities have benefitted immensely from trees, but tree communities (i.e., forests) haven’t always fared so well in the bargain. What can we do differently to ensure a forested future?
Legendary activist Joanna Macy called this moment the Great Unraveling—a time when our ecological, political, economic, and social systems crumble. And yet, she also insisted that we stand on the threshold of a Great Turning: a profound transition toward a more just and sustainable world.
March 6, 2026
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