Using Storytelling in Community Heart & Soul

November 3, 2015

Storytelling is a key element of Community Heart & Soul because it connects people with what they love mostabout their town. In Heart & Soul, those personal and emotional connections to place are translated, leading into shared values and laying a foundation for future plans and actions.

This guide offers a step-by-step approach to incorporating storytelling into your town’s Community Heart & Soul process in a way that gets the information needed for meaningful and successful results.

Here’s why storytelling matters to your community’s heart and soul.

Storytelling within Community Heart & Soul:
1. Raises awareness and interest in Heart & Soul and brings community action to life;
2. Draws in new, underrepresented or difficult-to-reach voices;
3. Reveals what matters most to residents about the community;
4. Builds greater understanding, trust and relationships;
5. Heals divisions, bridges differences
6. Brings meaning to local data, numbers and community trends.

Using Storytelling in Community Heart & Soul is a companion resource to the Community Heart & Soul Field Guide. Download the FREE resource today!


Tags: Building Community

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